MANAGING COMMUNICATION BETWEEN LOCAL MARKETS AND CAPABILITIES WITH  GLOBAL STRATEGIES WAS THE ROOT OF OUR WORK AT THE CREATION CENTER SAO PAULO. I WAS RESPONSIBLE FOR ORGANIZING THE X-FUNCTIONAL INNOVATION TRACK LOCALLY AND BRIDGE TO THE HEADQUARTERS DESIGN TEAM FOR SWIM, TRAINING, ATHLETICS, YOUNG ATHLETES, ORIGINALS AND ACTION SPORTS.

INNOVATION

CCSP - adidas - Launched

X-functional innovation process.

 

Responsibilities:

- Lead of the Innovation weekly group

- Workflow and Expansion of Creativity Project

- Presentation of processes and achievements

AS SEEN:

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