OFILHOBASTARDO is the first external identity I explored. In a partnership with the local brand afilhadedeus (The Daughter of God) comes a menswear line the personificates the idea of the menswear version that would reflect the daughter of God herself. The Bastard Son comes in between the careless and fun construction of the name.
Store in Store concept in Porto, Portugal
- Brand Image Creative Direction
- Concept and Ambience of Space
- Liaison with manufacture
- Apparel and accessories design